Throughout the Golden State Warriors' championship run, the team was undefeated (5-0) when Stephen Curry wore his "Lilac" Under Armour Curry 4 FloTro sneakers.
The purple shoes went viral after Curry's 43-point, 10-rebound performance in Game 4 of the NBA Finals. After that Game 4 showing, eBay searches for Curry's purple shoes spiked over 70%.
Curry actually wore a different pair of shoes to start Game 5 against the Boston Celtics, but then after some first-half struggles, he switched to the "Lilac" Under Armour Curry 4 FloTros at halftime and the Warriors went on to win the game.
Curry continued wearing the sneakers in the following game, donning the purple kicks when Golden State eliminated Boston and hoisted the Larry O'Brien trophy.
Now, Under Armour has released Curry’s lucky kicks.