Bronny James weighing whether to enter 2024 NBA Draft, says Rich Paul

LeBron James Jr., better known as Bronny James, is weighing his options and considering whether to enter the 2024 NBA draft, Klutch Sports CEO Rich Paul told ESPN’s Adrian Wojnarowski.

Paul said James’ decision will be based on specific team interest and not on his draft position.

“I don't value a young player getting into the lottery as much as I do getting him on the right team in the right developmental situation," Paul told ESPN.

ESPN’s draft experts Jonathan Givony and Jeremy Woo recently pulled the younger James from their 2024 NBA Mock Draft and moved him to their 2025 NBA Mock Draft.

Bronny, a freshman at USC, is averaging 5.5 points, 2.8 rebounds and 2.5 assists on the season after being sidelined for five months due to a cardiac arrest in July. His recent play has been encouraging, especially on defense, but he has not looked like a one-and-done prospect. He has often lacked assertiveness on offense and he's missed opportunities when he’s been on the floor, shooting just under 40% from the field.

His father LeBron James has discussed the possibility of playing with Bronny, but Paul insists that LeBron wants his son "to be his own man." Paul added that landing James Jr. would not immediately equate to landing the elder James in free agency, but that it would be a welcome development especially if it happens "organically."